Animal activists protest chicken images

The Animal Legal Defense Fund has filed a lawsuit against the United States Department of Agriculture for allowing poultry companies to use labels depicting chickens and turkeys roaming free.

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The Animal Legal Defense Fund has filed a lawsuit against the United States Department of Agriculture for allowing poultry companies to use labels depicting chickens and turkeys roaming free.

They say the labels are misleading because poultry are “factory farmed” in housing quite different from the pastoral imagery.

That fails to protect consumers from deceptive product labeling as required by the Poultry Products Inspection Act, the Animal Legal Defense Fund said.

The lawsuit specifically cited Perdue Farms’ Fresh Line labels which shows chickens and turkeys grazing outdoors in green grass under a bright sun.

“The USDA has a legal responsibility to ensure animal product sellers are labeling their products accurately,” Animal Legal Defense Fund Executive Director Stephen Wells said in a press release.

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